Carlitos Balá was one of the most beloved artists of the public and especially the children of a few decades. He invented the “lollipop meter”, a kind of construction where boys were invited to abandon the pacifier. His phrases are trademarks of national humor and many use them at any opportunity. Some of them are: “How does salt taste? Salty”; “Ea-ea-ea-pe-pe”; “Mom, when are we leaving?”; “There is a kilo and two rolls”; “Faster than a firefighter”; and “Sumbudrule”.

These phrases and many more are included in the book Balá arrived here: the fabulous life of Carlitos, where his life, childhood, youth and his consecration as a popular artist are told.

Throughout his life he was successful, he made people laugh from his first forays and in 1958 he joined the famous comic trio Balá, (Jorge) Marchesini, (Alberto) Locati. Presented by Antonio Carrizo on Radio El Mundo, the group had great popularity until 1960.

His individual career was affirmed with great solidity in the media. Gerardo Sofovich (Balamicina), Abel Santa Cruz (The Balá Soldier), Aldo Cammarota (The Balá Fringe), Mesa, Basurto and Garaycochea (The Balá Clan) and many other renowned firms wrote for him throughout his extensive career. . He did Balabasadas in Nicolás Mancera’s Circular Saturdays program and had his own circus (Carlitos Balá’s magic circus). In the meantime, he began the filmography of him.

From Canuto Cañete, conscript of the seven, who had different versions, he participated in 18 films: El uncle nonsense, This is joy and How beautiful is my family, among others.

Balá was acquiring the status of a cult figure throughout the country and the recognition of his career only grew despite a television silence very rarely interrupted by a special appearance. He also happily lived the rescue that Julián Weich made of the Pacifier, an idea by Balá to encourage the boys to give up the pacifier.